Privacy Policy - Gotham-Cycles

1. Introduction

At Gotham Cycles, accessible via gotham-cycles.com, we are deeply committed to protecting the privacy, confidentiality, and security of your personal data. We are dedicated to handling your information in compliance with applicable data protection laws, including the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA). This Privacy Policy outlines how we collect, use, store, share, and safeguard your personal information, as well as your rights in relation to your data.

2. Scope of This Policy and Data Controller Responsibilities

This Privacy Policy applies to all users and visitors of gotham-cycles.com, including our customers, potential customers, and website visitors. For the purposes of the GDPR and other applicable data protection laws, Gotham Cycles is the ‘Data Controller’ of your personal information, meaning we determine the purposes and means of processing such data.

If you have any questions regarding the processing of your personal information, please contact us at [email protected].

3. Categories of Personal Data We Process

We collect and process the following categories of personal data:

a) Usage Data
Information about how you interact with our website, including browser type and version, IP address, time zone setting, pages visited, referring/exit pages, clickstream data, and general information about how you use and navigate gotham-cycles.com.

b) Account Data
Details you provide when creating an account or signing up for services, such as your name, billing and shipping addresses, email address, and contact number.

c) Profile Data
Data relating to your settings, preferences, interests (e.g., subscribed product categories), purchase history, and browsing behavior.

d) Communication Data
Records of your interactions with us via email, contact forms, customer support queries, and chat interfaces, including the contents and timestamps of those communications.

e) Technical Data
Information on the devices you use to access gotham-cycles.com, including operating system, device type, platform, browser plug-ins, screen resolution, and other technical identifiers.

f) Transaction Data
Details related to your purchases such as items bought, purchase amounts, payment method (limited to non-sensitive payment identifiers), delivery status, and order history.

g) Preference Data
Information associated with your marketing and communication preferences, such as opt-in/opt-out status for newsletters and interests in specific product categories.

4. Legal Bases for Processing Personal Data

We process your personal data based on one or more of the following legal grounds:

– Consent: When you actively provide consent for specific processing, such as subscribing to newsletters or accepting non-essential cookies.
– Contractual Necessity: To fulfill our contractual obligations to you (e.g., order fulfillment, account management).
– Legal Obligation: Where processing is necessary to comply with legal or regulatory requirements.
– Legitimate Interests: For purposes that are essential to the efficient and secure operation of gotham-cycles.com, including fraud prevention, website analytics, business development, and customer relationship management, provided those interests are not overridden by your rights and interests.

5. Your Rights

Subject to applicable law, you have the following rights regarding your personal data:

– Right of Access: Obtain confirmation and a copy of the personal data we hold about you.
– Right to Rectification: Request correction of inaccurate or incomplete information.
– Right to Erasure: Request deletion of your personal data under certain conditions.
– Right to Restriction: Request limitation of processing where specific grounds apply.
– Right to Data Portability: Request transfer of your data to another organization or directly to you in a structured, commonly used, and machine-readable format.
– Right to Object: Object to our processing of your personal data, including for direct marketing purposes.
– Right Not to Be Subject to Automated Decisions: Not to be subject to a decision based solely on automated processing, including profiling, which produces legal or similarly significant effects.

To exercise any of these rights, please contact us at [email protected].

6. Security Measures

We take the security of your personal data seriously. Our safeguards include:

– Data encryption in transit and at rest
– Secure access controls and authentication mechanisms
– Regular system and software updates
– Periodic security reviews and audits
– Employee training in data protection practices
– Data backup policies and disaster recovery plans

While no method of transmission or storage is entirely foolproof, we use industry best practices to help ensure your data remains secure.

7. International Data Transfers

Your data may be transferred, stored, or processed outside of your country of residence, including in jurisdictions that may not provide the same level of data protection. In such cases, we implement appropriate safeguards, including the use of Standard Contractual Clauses approved by the European Commission and adherence to regional data privacy frameworks, to ensure your information is adequately protected.

8. Data Retention

Data is retained only for as long as necessary to fulfill its collected purpose, meet legal obligations, or resolve disputes. Specifically:

– Account Data: Retained as long as your account is active, and up to 7 years thereafter for audit and tax purposes.
– Transaction Data: Maintained for at least 7 years in compliance with financial reporting regulations.
– Communication Data: Retained for 3 years following last contact, unless required longer for compliance reasons.
– Technical and Usage Data: Typically retained up to 24 months.
– Preference and Marketing Data: Until you withdraw consent or opt out of related services.

When data is no longer required, we securely delete or anonymize it.

9. Cookie Policy

We use cookies and similar technologies on gotham-cycles.com to enhance your browsing experience and analyze site traffic. Cookies fall into the following categories:

– Essential Cookies: Required for core website functionality (e.g., secure login, cart management).
– Functional Cookies: Improve site experience by storing preferences and enabling custom features.
– Analytical Cookies: Help us understand usage patterns and improve performance through tools such as Google Analytics.
– Performance Cookies: Track page load times and user interaction to optimize performance.

10. Cookie Management & Compliance

Under GDPR and CCPA, we require your consent before placing non-essential cookies. You can manage your cookie preferences through our Cookie Consent banner when you first visit gotham-cycles.com, or by updating your browser settings. Additionally, California residents may exercise their right to opt out of “sale” of personal information by accessing designated preference settings.

11. Children’s Privacy

Gotham Cycles does not knowingly collect or process personal data from children under the age of 13. If we become aware that we have inadvertently collected personal data from a child without appropriate parental consent, we will promptly delete such data. If you believe we may have collected a child’s data, please contact us at [email protected].

12. Updates to This Policy

We may revise this Privacy Policy to reflect changes in law, technology, or our practices. Updates will be posted on gotham-cycles.com and, where appropriate, communicated to you via email or on-site notifications. We encourage you to periodically review this Policy to stay informed about our privacy practices.

13. Contact Us

If you have any questions or concerns about this Privacy Policy or our processing of your personal data, please contact:

Gotham Cycles
Email: [email protected]

We are committed to protecting your personal data and ensuring that you feel secure while using gotham-cycles.com. Thank you for placing your trust in us.